【1999 Archives】

One of the weirdest things about owning an iPad999 Archives if you're an Instagram user, is realizing that there is no native Instagram app for Apple's tablet.

What makes this especially weird is that the iPad feels like the perfect platform for Instagram and similar, extremely visual apps, as it allows you to see the posts on a far larger display than the one on your phone.

With Instagram's owner Meta being one of the largest companies in the world, it's hard to justify this as a cost-saving measure. And given that both the iPad and Instagram launched in 2010, it's not like Instagram or Meta never had time to build an app. Puzzlingly, Instagram head Adam Mosseri once said that the group of people who want an Instagram app for the iPad isn't large enough, despite admitting that the company gets asked about it "a lot."

This is made even worse by the fact that Instagram's web app still isn't as good as the native version (seriously — what's up with posts being tiny with no possibility of making them larger?). And yes, you can use the iPhone app on iPad, but it's just not the same.

This is finally changing. According to The Information (via MacRumors), Instagram is finally working on a native Instagram app for the iPad.

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Unfortunately, that's pretty much all we know at this point. No details about the app itself or when it may launch have been revealed. However, The Information claims that Meta's motivation to cave in and build a native Instagram app has to do with the looming TikTok ban, so maybe it launches sooner rather than later.